June 2006 Volume:1 Issue:2
 
Encirq
  IN THIS ISSUE 
Encirq Issue2: Embedded Data Insight
  CEO View
  Industry Articles
  News
  Events
  Webinars
  About ENCIRQ
     
  NEWS   
  June 19, 2006  
    ENCIRQ Extends Global Presence to Korea  
     more  
  May 22, 2006  
    ENCIRQ Enables Next Generation IP Set-Top Box Applications from Sumitomo Electric Networks  
     more  
     
  EVENTS   
  ESEC  
  ESEC 9th Embedded Systems Expo & Conference
 
  June 28-30, 2006
Tokyo, Japan
 
  ETC_Korea2006  
  Embedded Technology Conference & Exhibition  
  June 28-30, 2006
Seoul, Korea
 
     
  WEBINARS   
  Set-Top Box Software: Solving the Metadata Management Crisis to Accelerate Delivery of Better iTV Services and Experiences
July 12, 2006
 
     more  
 
On-Demand Webinars:
  Embedded Data Management: What's Your Plan?  
     more  
   
     more  
       
Embedded Data Insight
  CEO VIEW   
 
Welcome to the second issue of ENCIRQ's complimentary monthly newsletter. We hope you enjoy the latest round of articles about better ways of creating intelligent device software.

At ENCIRQ, we're seeing things in a new way. We see intelligence being actively distributed to millions of independent yet connected devices. We see the world of these devices as an ongoing flow of data. We see the data flowing through and around these devices as a largely unemployed resource — an opportunity.

Put this data to work and everyone wins. The manufacturer can deliver a more intelligent, differentiated product that enjoys increased demand. The end-user gains a more compelling and useful experience. The service provider can create value-added, data-driven services that open new revenue streams. We're curious. What are you doing with your device data?
                                           — Mark Vogel, CEO

 
  INDUSTRY ARTICLES  
  Data-Centric Software to Optimize Design  
  Software for wireless devices such as mobile handsets must optimize resource usage to balance system cost, performance, memory and power. Find out how data-centric software design and high performance data management technologies can be used to address wireless device development challenges.  
   more  
  Escape the Software Development Paradigm Trap  
  It’s not a given that the quality of device software will always be poor. The essential complexity of software is not some immutable universal law. Writing from inside the development trenches, the author of this article redefines the problem and points to other industries that can offer solutions.  
   more  
  Focus on the Big Picture  
  To get the most out of your device software optimization efforts, it is critical to focus on what will boost engineering productivity, quality, and innovation at the application level. Learn why embedded data management plays a critical role in accelerating DSO efforts regardless of which run-time infrastructure technologies are used in your products.  
   more  
  A Comparison and Mapping of Data Distribution Service (DDS) and Java Message Service (JMS)  
  Data-centric design is emerging as a key tenet for building advanced data-critical distributed embedded and enterprise systems. DDS and JMS are popular middleware API standards and using one or both can considerably simplify data-centric development. Learn more about how these standards can impact data-centric design and development for distributed embedded systems.  
   more  
  Assertive Debugging: Correcting Software As If We Meant It  
  Debugging has long been considered the ugly step-child of software development. In this article, the author proposes a new approach to debugging through a systematic process called ADS that comprehensively tests assertions.  
   more  
  ABOUT ENCIRQ  
  ENCIRQ is a leader and pioneer in data-centric software and high-performance data management for intelligent devices. Customers worldwide in the wireless, consumer electronics, automotive and telecom/datacom industries rely on ENCIRQ and the ENCIRQ® Data Foundation™ Framework to accelerate innovation and dramatically reduce the complexity, time and cost of building device software applications.  
 
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